STRATEGI DAKWAH KHATIB KHUTBAH JUM’AT DALAM MENINGKATKAN IBADAH KEPADA MASYARAKAT (ANALISIS KAJIAN TEORI STRATEGI AL-MANHAJ AL-ATHIFI, AL-MANHAJ AL-AQLI, AL-MANHAJ AL-HISSI): STRATEGI DAKWAH KHATIB KHUTBAH JUM’AT DALAM MENINGKATKAN IBADAH KEPADA MASYARAKAT (ANALISIS KAJIAN TEORI STRATEGI AL-MANHAJ AL-ATHIFI, AL-MANHAJ AL-AQLI, AL-MANHAJ AL-HISSI)

KHATIB'S DAKWAH STRATEGY FOR FRIDAY SERMONS IN INCREASING WORSHIP TO THE COMMUNITY (ANALYSIS OF STRATEGY THEORY STUDY AL-MANHAJ AL-ATHIFI, AL-MANHAJ AL-AQLI, AL-MANHAJ AL-HISSI)

Abstract

This research examines the problem of Friday sermons, because the preaching message delivered by the preacher is not well received by the congregation. The problem that arises is the preacher's delivery method which is less than optimal and the behavior of the congregation which does not reflect them as good recipients of the message. This research method uses a qualitative approach, through interview techniques with 4 preachers, as well as observation and documentation techniques. The results of this research indicate that the preaching communication carried out by preachers in Friday sermons is not optimal. Because his preaching message reaches the congregation effectively. The obstacle in implementing Friday sermons according to the strategy theory of al-manhaj al-athifi, al-manhaj al-aqli, al-manhaj al-hissi is that the preacher does not prepare himself enough before delivering the Friday sermon so that the message conveyed is less effective. The appearance of preachers from various circles really makes the activities of preachers so lively and varied that they don't seem bored and can touch the hearts of the congregation. However, on the other hand, it is not uncommon for personality problems to deviate from an accusation orientation, such as for fame or worldly gain. Moreover, when the preacher's activities have been touched by pop culture and media interests, the preacher should have a religious basis in both Islamic boarding schools and madrassas. There is a tendency in the general public that the profession of preacher is understood as an open profession, meaning that it can be done by anyone. Some people think that preaching is an alternative job or an escape profession, when they are stuck getting another job they choose to become a preacher. Now preachers and those who claim to be preachers are not only born from Islamic boarding school circles, in this case the Islamic boarding school students and kiayi, as well as from institutions, but are also born from various circles, such as politicians, artists, cultural artists, former officials, comedians, and others. etc.
Keywords: Da'wah Communication; Friday Sermon; Preacher.