The MODEL KOMUNIKASI FOUNDER ACE PRIDE ROLEPLAY (APRP) GTA SAMP ANDROID ROLEPLAY DALAM MENINGKATKAN JUMLAH KONSUMEN “PLAYER BARU”

Abstract

The founder is a term for the name of someone who creates or provides entrepreneurial ideas, especially in the game GTA SAMP ANDROID ROLEPLAY. Rockstar Games is the publisher of the video game GTA Samp Roleplay. The APRP founder makes students and college students spend more time in front of their smartphones to provide interaction with friends of even more mature age. On the other hand, if he can control time and build good self-control, of course, an individual can overcome the feeling of dependence on the online game Gta Samp Roleplay. This study uses a descriptive methodology. The study technique known as the descriptive approach explains the status of symptoms and events that occur in the field. Research methodology is very important when conducting research. The research methodology used in this study is a qualitative descriptive approach, which involves collecting descriptive information from participants through written or spoken words and visible behavior. Research results from several sources. The APRP founder uses the Scramm model to explain to players how to introduce their servers. As explained by Gorden Wismen in the Schramm model developed by Wulbur Schramm, namely the pressure of two-way communication. The results of the interviews with the informants showed that the interaction between the APRP founder and the player was in two-way communication, namely when the founder explained some of the features of the server, the founder got feedback from the communicant. This communication creates an appropriate pattern of communication as proposed by Gorden Wisman. based on observations, interviews, and the results of the questionnaire conducted by researchers, namely the APRP Founder applied this model to introduce the server to new players and explained several things for the APRP server, and received feedback and suggestions for the progress of the APRP server.