HUBUNGAN MASYARAKAT(HUMAS) SEBAGAI MEDIA KOMUNIKASI PEMERINTAH DESA DI DESA PLAMPANG

Abstract

This study aims to find out how the Plampang village public relations method provides information to the community and what media is used by Plampang village public relations in providing information to the community. The method used in this research is a qualitative method of data collection techniques using interview and observation methods. The data used are primary data and secondary data with the type of data that is qualitative data. This research was conducted in Plampang District, precisely in Plampang Village. Using the theory of Edward Louis James Bernays, an expert in the field of public relations, who stated that 3 functions of Public Relations, namely: giving information to the community, carrying out intuitive persuasion to change the attitudes and actions of society in a direct and effective way to integrate the attitudes and actions of an agency/institution in accordance with the attitudes and actions of society or vice versa. The results of the study show that the role of Public Relations of Plampang Village is to socialize the work program of the Plampang Village Government to the community Plampang Village Public Relations is an agency or agent that acts as a facilitator who socializes Plampang Village government programs to the community and analyzes social problems that occur in the communit